Dear Father Chrismas or can I call you Uncle Hu?
I've been writing letters to your various representatives in the storage world and it would be remiss of me not to write to you. How's life in Hu's Drama Society? It's heard to tell as we don't hear much from you, perhaps you are busy in rehearsal? It's been a bit of a quiet year from you guys but let's have a quick review of what you've been up to.
A new mid-range array; not bad but didn't really get the pulse racing and I've just looked at the announcement date, that was last year wasn't it?
So what else does that give us; HAM and HCP. Impressive stuff but didn't set the world alight and beating a path to your doors.
Sorry, as a retrospective; it's all a bit sparse but that really sums up your year here. So what do you I want from you over the next year?
Well, obviously we need to to see a refresh of the USP platform; it's a good platform some might even say venerable but it deserves some attention. And are you really going to stick with that MIPS architecture? Your rivals are using Intel for good reason. Let's try and get a new shiny USP out of the doors early in the year and if it had sub-LUN optimisation in from day one; well that'd put the Elven Magical Company into a bit of a snit wouldn't it?
I also worry that you don't seem to entirely on board with the automation story; I'd like to see you talking about opportunities for automation and getting the message across to your customers. It is almost as if you don't trust automation yourself but surely you know that managing at scale is going to require lots of automation?
And another thing; engage with the community a bit more, I know the banter sometimes turns a bit nasty and we need to cut that out but perhaps you can bring a calming influence to the Twitterers. Focus on your own products, let the opposition worry about their own products.
More openness in general would be appreciated.
Have a Great Christmas and New Year
p.s I've ordered a copy of FCoE for Dummies for you ;-) Some of the guys think you need it.